Starwood Hotels — COURTNEY FARRELL // words + ideas

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runWESTIN Concierge Contest at the Chicago Rock 'n' Roll Marathon

Client: Starwood Hotels for Momentum Worldwide
Role: Words
AD: Natasha Sokulski
CD: Mark Robison
*| **digital** | **experiential** | **social** |*

"Mothers are more creative than anyone at finding strategic, ingenious, innovative, disruptive, highly creative ways to persuade humans to do things they had no intention of doing. Our industry is looking for creativity in all the wrong places. Mothers are the best creatives there are."

- Cindy Gallop

words + ideas by courtney farrell // 2018